We once lived in a time when selling products and services
was a symbiotic relationship between buyer and seller, however, today with the
inclusion of both politics and "surveillance capitalism", that
mutually beneficial balance, has been disrupted and corrupted.
Businesses today want to voice a political opinion and
thereby alienate a large portion of the consumer base in order to appease
another consumer base, but that represents a complete nativity of politics.
Politics is called a dirty business for a reason. Politics
is messy because there isn't a one size fits all, issue container, to hold the
various and varying views of an electorate. Moreover, people hold grudges
against those that hold views that they perceive as divisive, say perhaps the
devolvement of the 1st and or second amendment of the Bill of Rights?
Businesses that employ "surveillance capitalism" which
is the monitoring and gathering of marketing information on consumers, have
already blurred the privacy rights of consumers by making the simple act of
purchasing a product, a license for business to spy, collect, and sell our
buying habits as a commodity.
The oligarchy has reached well beyond our 4th amendment
rights as government seeking knowledge on a person, already has an avenue of access
through the volume of business data collected and preserved without a need for
a warrant. Meanwhile Congress does what it does best, when it comes to
protecting the rights of the people, nothing. That's right nothing, because not
only is the donor bribery between lobbyist and our representatives the string
that makes the doll walk and talk, it is also the campaign cash that silences
those in charge of preserving our constitutional protections.
So when some businesses want to publically lecture, and or
admonish with prejudice their paying customers, Americans are I assume, suppose
to lay down and buy it? Boycott or accept it? But what if they can't boycott because
it is the only purchase option left, in their one horse community? Angry
consumers might continue to buy what they need from your divisive business, but
what your marketing data won't show is their begrudge factor, turning their
impulse buying into impulse boycotting quickly and with long lived resentment.
Trying to win back customers is much harder than making an
initial sale. Once you have angered potential business, it is difficult to walk
it back and be forgiven. There is a reason for the motto "the customer is
always right" and it has less to do with their argument, and all to do with
winning them over, and keeping their loyalty to your business.
So why would you stir a stick into a mucky caustic puddle
and alienate potential consumers? Well, I don't know, but I know, it is a very
obtuse business move that never ends well. Which is why any astute business,
never plays politics. Why corporations and businesses are breaking that rule
today, and paying the price, shows either oblivion or arrogance.
However, the fallout effect for businesses that poke the
taxpayers in the eye, might even become worse than just a loss of sales, given
that America has become a crony capitalistic environment, the retaliation by
consumers could become devastating in the form of being denied federal and
state subsidies.
Delta might be the first of these companies to see a quid
pro quo retaliatory reaction to their dropping of NRA discounts by way of
seeing state bill (HB 821) to suspend
the tax on jet fuel, getting defeated by the
Georgia legislature. That bill's passage would represent roughly 40
million dollars in tax breaks for Delta Airlines.
Some people complained that it would be unfair to penalize
individual businesses and lead to government getting into the discrimination
game when passing laws. Others, myself included, believe there is already
discrimination in the crony capitalist game of lobby laws to serve particular
industries. Small business and start-up companies should not have to compete
for tax breaks and subsidies being handed out to large corporations. Corporate
bail outs and crony capitalism is not the free market enterprise that built the
nation, and it is high time we pull in the reins on corporate welfare.
Business is in politics, to lobby for and against taxes,
regulations and laws that hinder their productivity, however, in the last
century business has become so cozy with Congress, that more often than not, it
is business lobbyists, that actually write the legislation that ends up
becoming law (Obama-Care), showing how
entangled and corrupted our mixed market and government have become.
If Delta Airlines, Enterprise, Hertz, Wyndham Hotels,
SmpliSafe, Metlife, TrueCar, United Airlines, Best Western, Avis, Chubb, Paramount
RX, Starkey Hearing Technologies, Allied Van Lines, Symantec and the First
National Bank of Omaha want to drop NRA discounts and alienate NRA consumers,
than they should be prepared to not only lose sales but equally to lose their
place in the crony capitalist handout line.
If these companies lobby state or federal governments for
tax breaks, lower regulations or request loans from government, taxpayers
should lobby their state and federal officials against any favorable advantage
to these companies. Good for goose, good for gander.
Looking ahead, if business sues based on believing
government is blacklisting them, then perhaps this would actually end up in
court and maybe, just maybe, taxpayers might see an end to crony capitalism or
at least an ebbing, in the bribery game between business and politicians.
Corporate welfare has polluted our free enterprise economic system, creating an
elitist Congress that works only for donors and it needs to be thwarted both
for our economic health and our constitutional security.
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